Public Health BS Health Promotion

Program Purpose


As defined by the World Health Organization, health promotion is the process of enabling people to increase control over, and improve, their health. It moves beyond a focus on individual behavior towards a wide range of social and environmental interventions.

Health promotion specialists work to change policies and environments, as well as attitudes and behaviors that affect health. Health promotion specialists learn about their communities, plan health-related programs, put those programs into action, and then measure the program's success.

Health Promotion uses communication (e.g., the TRUTH campaign), education (e.g., smoking cessation classes), policy development (e.g., mandatory safety belt laws), behavior change (e.g. encouraging women to breast-feed their children), engineering (e.g., making sidewalks available for walking), and community mobilization (e.g., people working together to provide healthier food choices at elementary schools).

Curricular Structure

Links to University Course Catalog, MAP sheet, and semester plans

Learning Outcomes


Assess Needs

Conduct an assessment of community needs, assets, and health problems with integrity and compassion.

Courses that Contribute: HLTH 312 HLTH 422 HLTH 460 HLTH 480
Linked to BYU Aims: Spiritually Strengthening, Intellectually Enlarging
Plan Programs

Design goals, objectives and interventions based on assessment data.

Courses that Contribute: HLTH 312 HLTH 330 HLTH 335 HLTH 431
Linked to BYU Aims: Intellectually Enlarging, Lifelong Learning and Service
Implement Interventions

Implement effective interventions that improve health and well-being of communities, families, and individuals.

Courses that Contribute: HLTH 312 HLTH 330 HLTH 431 HLTH 460 HLTH 480
Linked to BYU Aims: Intellectually Enlarging, Lifelong Learning and Service
Research and Evaluation

Design ethical evaluations of health promotion interventions using appropriate research methods.

Courses that Contribute: HLTH 312
Linked to BYU Aims: Intellectually Enlarging, Character Building
Christ-centered Discipleship

Demonstrate Christ-centered principles in health promotion practice.

Courses that Contribute: None
Linked to BYU Aims: Spiritually Strengthening, Character Building

Evidence of Learning


Assess Needs

Plan Programs

Implement Interventions

Research and Evaluation

Christ-centered Discipleship

Learning and Teaching Assessment and Improvement


Direct and indirect measures provide necessary data for continuous quality improvement. Data from both direct and indirect measures are collected and analyzed to determine areas of strength and weakness. Results provide important feedback for program improvement.

Assessment information is collected at the end of each winter semester and summer term. Conclusions of assessment findings are made and presented to department faculty for further discussion. Faculty ultimately agree on quality improvement actions to be taken in subsequent semesters.